28/2/2022 0 Comments
OVERCOMING IMPOSTER SYNDROME
Imposter syndrome is a really fascinating phenomenon and while most research I’ve read points it to be an individual issue, from my experience, it stems from being in environments where my accolades and abilities are questioned because of other people’s pre-existing biases. I did not always experience imposter syndrome but after spending 90% of my time in industries and arenas steeped in misogyny and patriarchal systems I find it very hard to accept my accolades and expertise for what they are: Absolutely great and relevant.
21/2/2022 0 Comments
WHAT HAPPENS WHEN YOU GO VIRAL
2021 was a really fun year at #glowgetternation. Both Christina and I had reels that hit 7 million and 1 million views respectively. Christina actually had multiple reels go viral and what was interesting about this was every video we had that went viral was very unique and at least 2 of them we considered to be our worst pieces of content.
Part of being an influencer online, or a social seller, is to build up trust with your audience. If you’re only recommending what you’re selling - it can look a little *biased*.
Sharing what you love isn’t just about the products you sell. It’s about the things in your life that make it easier, more fun, add value to your life, or supplement something that you are selling. These are things that will bring value to your audience's lives! Whether you have a VIP Facebook group, a business page, or share on your wall / Instagram / TikTok / YouTube, etc. People will be attracted to your content and what you have to say when you’re sharing a variety of products, brands, etc. When you recommend something that you love, they try it, they love it, they trust you. So when it comes to selling your own brand - your community already has that trust in your opinion.
The most common objections we receive when people reach out about the opportunity are
1. Money and
Farmasi makes it very easy to ease the money objection as it is free to join in Canada. Most NWM companies have a reasonable start-up cost; lower than starting a brick and mortar business for sure but time is trickier because time is somewhat subjective. We all have the same amount of hours in a day so I think rather than time being the problem, the actual problem is “prioritization”.
Founder: Jade Kent
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